{"id":97,"date":"2025-05-21T14:58:04","date_gmt":"2025-05-21T19:58:04","guid":{"rendered":"https:\/\/b2group.co\/?page_id=97"},"modified":"2026-02-17T11:47:33","modified_gmt":"2026-02-17T16:47:33","slug":"landing-bienestar","status":"publish","type":"page","link":"https:\/\/b2group.co\/en\/landing-bienestar\/","title":{"rendered":"People"},"content":{"rendered":"<section class=\"l-section wpb_row us_custom_c70c97eb height_large with_img\"><div class=\"l-section-img\" role=\"img\" data-img-width=\"2560\" data-img-height=\"1440\" style=\"background-image: url(https:\/\/b2group.co\/wp-content\/uploads\/2025\/05\/NY-scaled.jpeg);\"><\/div><div class=\"l-section-overlay\" style=\"background:rgba(255,255,255,0.95)\"><\/div><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_middle type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner us_custom_2c45f91b\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align: center;\">They&#8217;re hitting targets.<br \/>\n<strong><span style=\"color: var(--color-content-link);\">But breaking inside.<br \/>\n<\/span><\/strong><\/h2>\n<\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"w-text us_custom_eb849559\"><span class=\"w-text-h\"><span class=\"w-text-value\">Wellness and revenue are not opposites. Let&#8217;s align both to create sustainable performance in your sales teams.<\/span><\/span><\/div><div class=\"w-separator size_small\"><\/div><div class=\"w-hwrapper valign_top align_center\"><div class=\"w-btn-wrapper align_center\"><a class=\"w-btn us-btn-style_2 icon_atleft\" href=\"#diagnostico\"><i class=\"fas fa-phone-alt\"><\/i><span class=\"w-btn-label\">Talk to a Culture Specialist<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_b992cee1 height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column us_custom_2cb8462b\"><div class=\"wpb_wrapper\"><h2 class=\"font-avant text-3xl md:text-4xl font-bold text-center mb-12\">The Silent Crisis in Sales Teams<\/h2>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_flex valign_top type_default stacking_default\" style=\"--additional-gap:0.2rem;\"><div class=\"vc_col-sm-3 wpb_column vc_column_container has_text_color has_bg_color\"><div class=\"vc_column-inner us_custom_337de1a9\"><div class=\"wpb_wrapper\"><div class=\"w-separator size_small\"><\/div><div class=\"w-iconbox iconpos_top style_default color_primary align_center\"><div class=\"w-iconbox-icon\" style=\"font-size:2rem;\"><i class=\"fas fa-user\"><\/i><\/div><div class=\"w-iconbox-meta\"><h4 class=\"w-iconbox-title\">High turnover, low morale<\/h4><div class=\"w-iconbox-text\"><div class=\"pain-card bg-white p-8 rounded-xl shadow-md opacity-0 animate-fade-in-up\">\n<p class=\"text-gray-600\">Your best talent leaves before they reach their potential, and replacing them costs more than you can measure.<\/p>\n<\/div>\n<div class=\"pain-card bg-white p-8 rounded-xl shadow-md opacity-0 animate-fade-in-up\">\n<div class=\"text-primary mb-4\"><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-3 wpb_column vc_column_container has_text_color has_bg_color\"><div class=\"vc_column-inner us_custom_337de1a9\"><div class=\"wpb_wrapper\"><div class=\"w-separator size_small\"><\/div><div class=\"w-iconbox iconpos_top style_default color_primary align_center\"><div class=\"w-iconbox-icon\" style=\"font-size:2rem;\"><i class=\"fas fa-bullseye\"><\/i><\/div><div class=\"w-iconbox-meta\"><h4 class=\"w-iconbox-title\">Leaders obsessed with KPIs, not people<\/h4><div class=\"w-iconbox-text\"><div class=\"pain-card bg-white p-8 rounded-xl shadow-md opacity-0 animate-fade-in-up\">\n<div class=\"pain-card bg-white p-8 rounded-xl shadow-md opacity-0 animate-fade-in-up\">\n<p class=\"text-gray-600\">Management focused solely on metrics creates a culture of fear rather than sustainable growth.<\/p>\n<\/div>\n<div class=\"pain-card bg-white p-8 rounded-xl shadow-md opacity-0 animate-fade-in-up\">\n<div class=\"text-primary mb-4\"><\/div>\n<\/div>\n<\/div>\n<div class=\"pain-card bg-white p-8 rounded-xl shadow-md opacity-0 animate-fade-in-up\">\n<div class=\"text-primary mb-4\"><\/div>\n<\/div>\n<\/div><\/div><\/div><div class=\"w-separator size_small\"><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-3 wpb_column vc_column_container has_text_color has_bg_color\"><div class=\"vc_column-inner us_custom_337de1a9\"><div class=\"wpb_wrapper\"><div class=\"w-separator size_small\"><\/div><div class=\"w-text us_custom_cc99be50 has_text_color no_text\"><span class=\"w-text-h\"><span class=\"w-text-value\"><\/span><\/span><\/div><div class=\"w-iconbox iconpos_top style_default color_primary align_center\"><div class=\"w-iconbox-icon\" style=\"font-size:2rem;\"><i class=\"fas fa-bullseye\"><\/i><\/div><div class=\"w-iconbox-meta\"><h4 class=\"w-iconbox-title\">Leaders obsessed with KPIs, not people<\/h4><div class=\"w-iconbox-text\"><div class=\"pain-card bg-white p-8 rounded-xl shadow-md opacity-0 animate-fade-in-up\">\n<div class=\"pain-card bg-white p-8 rounded-xl shadow-md opacity-0 animate-fade-in-up\">\n<p class=\"text-gray-600\">Management focused solely on metrics creates a culture of fear rather than sustainable growth.<\/p>\n<\/div>\n<div class=\"pain-card bg-white p-8 rounded-xl shadow-md opacity-0 animate-fade-in-up\">\n<div class=\"text-primary mb-4\"><\/div>\n<\/div>\n<\/div>\n<div class=\"pain-card bg-white p-8 rounded-xl shadow-md opacity-0 animate-fade-in-up\">\n<div class=\"text-primary mb-4\"><\/div>\n<\/div>\n<\/div><\/div><\/div><div class=\"w-separator size_small\"><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-3 wpb_column vc_column_container has_text_color has_bg_color\"><div class=\"vc_column-inner us_custom_337de1a9\"><div class=\"wpb_wrapper\"><div class=\"w-separator size_small\"><\/div><div class=\"w-text us_custom_cc99be50 has_text_color no_text\"><span class=\"w-text-h\"><span class=\"w-text-value\"><\/span><\/span><\/div><div class=\"w-counter us_custom_81648bfe has_text_color color_text align_left has_font_size\" data-duration=\"3\"><div class=\"w-counter-value\"><span class=\"w-counter-value-part type_text\" data-final=\"\"><\/span><\/div><div class=\"w-counter-title\" style=\"font-size:1.4rem;\">Payback comercial con marketing enfocado en revenue<\/div><\/div><div class=\"wpb_text_column us_custom_44f0f2c7\"><div class=\"wpb_wrapper\"><div class=\"p-6 bg-gray-50 rounded-lg\">\n<div class=\"p-6 bg-gray-50 rounded-lg\">\n<section class=\"py-16 px-4 bg-white\">\n<div class=\"max-w-4xl mx-auto text-center\">\n<div class=\"grid grid-cols-1 md:grid-cols-3 gap-8\">\n<div class=\"p-6 bg-gray-50 rounded-lg\">\n<p class=\"text-sm text-gray-600\">Fuente: Gartner B2B Benchmarks, 2025<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div>\n<\/div>\n<\/div><\/div><div class=\"w-separator size_small\"><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_bc30bd95 height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"g-cols wpb_row us_custom_b3b1fd58 via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><h3 class=\"w-text us_custom_4a91fd3c\"><span class=\"w-text-h\"><span class=\"w-text-value\">Beneficios de una estrategia integrada<\/span><\/span><\/h3><\/div><\/div><\/div><\/div><div class=\"g-cols wpb_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-4 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-iconbox iconpos_top style_outlined color_primary align_center\"><div class=\"w-iconbox-icon\" style=\"font-size:1.5rem;\"><i class=\"fad fa-bullseye\"><\/i><\/div><div class=\"w-iconbox-meta\"><h4 class=\"w-iconbox-title\">Mayor tasa de cierre<\/h4><div class=\"w-iconbox-text\"><div class=\"flex flex-col items-center text-center p-6\">\n<p class=\"text-gray-600\">Incrementa hasta un 67% la conversi\u00f3n de leads a clientes con procesos alineados entre marketing y ventas.<\/p>\n<\/div>\n<div class=\"flex flex-col items-center text-center p-6\">\n<div class=\"bg-primary\/10 p-4 rounded-full mb-5 text-primary\"><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-4 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-iconbox iconpos_top style_outlined color_primary align_center\"><div class=\"w-iconbox-icon\" style=\"font-size:1.5rem;\"><i class=\"fad fa-chart-line-down\"><\/i><\/div><div class=\"w-iconbox-meta\"><h4 class=\"w-iconbox-title\">Menor CAC<\/h4><div class=\"w-iconbox-text\"><div class=\"flex flex-col items-center text-center p-6\">\n<div class=\"flex flex-col items-center text-center p-6\">\n<p class=\"text-gray-600\">Reduce tu costo de adquisici\u00f3n de clientes optimizando cada etapa del embudo de conversi\u00f3n.<\/p>\n<\/div>\n<div class=\"flex flex-col items-center text-center p-6\">\n<div class=\"bg-primary\/10 p-4 rounded-full mb-5 text-primary\"><\/div>\n<\/div>\n<\/div>\n<div class=\"flex flex-col items-center text-center p-6\">\n<div class=\"bg-primary\/10 p-4 rounded-full mb-5 text-primary\"><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-4 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-iconbox iconpos_top style_outlined color_primary align_center\"><div class=\"w-iconbox-icon\" style=\"font-size:1.5rem;\"><i class=\"fad fa-handshake\"><\/i><\/div><div class=\"w-iconbox-meta\"><h4 class=\"w-iconbox-title\">Alineaci\u00f3n real<\/h4><div class=\"w-iconbox-text\"><div class=\"flex flex-col items-center text-center p-6\">\n<section class=\"py-16 px-4 bg-gray-50\">\n<div class=\"max-w-6xl mx-auto\">\n<div class=\"grid grid-cols-1 md:grid-cols-3 gap-8\">\n<div class=\"flex flex-col items-center text-center p-6\">\n<p class=\"text-gray-600\">Elimina los silos entre departamentos y crea una colaboraci\u00f3n efectiva entre marketing y ventas.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div>\n<div class=\"flex flex-col items-center text-center p-6\">\n<div class=\"bg-primary\/10 p-4 rounded-full mb-5 text-primary\"><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium width_custom\" style=\"--site-content-width:800px;\" id=\"diagnostico\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align: center;\">\u00bfQu\u00e9 obtendr\u00e1s con nuestro <strong><span style=\"color: var(--color-content-link);\">diagn\u00f3stico <\/span><\/strong>?<\/h2>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"w-iconbox us_custom_a2196ddc iconpos_left style_default color_primary align_left no_title\"><div class=\"w-iconbox-icon\" style=\"font-size:1.5rem;\"><i class=\"fas fa-check\"><\/i><\/div><div class=\"w-iconbox-meta\"><div class=\"w-iconbox-text\"><p>An\u00e1lisis completo de tu funnel actual de conversi\u00f3n<\/p>\n<\/div><\/div><\/div><div class=\"w-iconbox us_custom_a2196ddc iconpos_left style_default color_primary align_left no_title\"><div class=\"w-iconbox-icon\" style=\"font-size:1.5rem;\"><i class=\"fas fa-check\"><\/i><\/div><div class=\"w-iconbox-meta\"><div class=\"w-iconbox-text\"><p>Identificaci\u00f3n de puntos de fricci\u00f3n entre marketing y ventas<\/p>\n<\/div><\/div><\/div><div class=\"w-iconbox us_custom_a2196ddc iconpos_left style_default color_primary align_left no_title\"><div class=\"w-iconbox-icon\" style=\"font-size:1.5rem;\"><i class=\"fas fa-check\"><\/i><\/div><div class=\"w-iconbox-meta\"><div class=\"w-iconbox-text\"><p>Evaluaci\u00f3n de tu proceso de calificaci\u00f3n de leads<\/p>\n<\/div><\/div><\/div><div class=\"w-iconbox us_custom_a2196ddc iconpos_left style_default color_primary align_left no_title\"><div class=\"w-iconbox-icon\" style=\"font-size:1.5rem;\"><i class=\"fas fa-check\"><\/i><\/div><div class=\"w-iconbox-meta\"><div class=\"w-iconbox-text\"><p>Recomendaciones personalizadas para incrementar tu tasa de cierre<\/p>\n<\/div><\/div><\/div><div class=\"w-iconbox us_custom_a2196ddc iconpos_left style_default color_primary align_left no_title\"><div class=\"w-iconbox-icon\" style=\"font-size:1.5rem;\"><i class=\"fas fa-check\"><\/i><\/div><div class=\"w-iconbox-meta\"><div class=\"w-iconbox-text\"><p>Plan de acci\u00f3n para implementar en los pr\u00f3ximos 30 d\u00edas<\/p>\n<\/div><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"w-btn-wrapper align_center\"><a class=\"w-btn us-btn-style_1\" href=\"#\"><span class=\"w-btn-label\">Quiero mi asesor\u00eda<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/section>","protected":false},"excerpt":{"rendered":"They&#8217;re hitting targets. But breaking inside. Wellness and revenue are not opposites. Let&#8217;s align both to create sustainable performance in your sales teams.Talk to a Culture SpecialistThe Silent Crisis in Sales Teams High turnover, low morale Your best talent leaves before they reach their potential, and replacing them costs more than you can measure. Leaders...","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-97","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/b2group.co\/en\/wp-json\/wp\/v2\/pages\/97","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/b2group.co\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/b2group.co\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/b2group.co\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/b2group.co\/en\/wp-json\/wp\/v2\/comments?post=97"}],"version-history":[{"count":7,"href":"https:\/\/b2group.co\/en\/wp-json\/wp\/v2\/pages\/97\/revisions"}],"predecessor-version":[{"id":264,"href":"https:\/\/b2group.co\/en\/wp-json\/wp\/v2\/pages\/97\/revisions\/264"}],"wp:attachment":[{"href":"https:\/\/b2group.co\/en\/wp-json\/wp\/v2\/media?parent=97"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}